• To analyze emotions and personalize interactions.

• To track your progress and improve app features.

• To send notifications or alerts based on your activity.

• To respond to support requests or resolve issues.

• To understand how the app is used and to fix errors (Section 3).

• With your permission, to measure our advertising (Section 4).

• To process and manage your purchases (Section 5).

We use Google Firebase Analytics to understand how people use the app and to improve it. We use Firebase Crashlytics to find and fix crashes.

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Google Firebase receives:
• Your actions in the app, such as screens viewed, features used, and sessions.

• Purchase and subscription events, such as the product and its price.

• Device and app information, such as device type, OS version, app version, an app-instance identifier, and an approximate location derived from a masked IP address.

• Our internal numeric user ID, so we can connect your activity across sessions.

• Crash reports and diagnostic information.

Firebase Analytics does not collect your device's advertising ID.

We never send the following to analytics: call audio or transcripts, the text of your quests and subtasks, your emotions or mood, AI responses, your name, or your email address.

You can read more in Google's Privacy Policy (https://policies.google.com/privacy).

We use Meta App Events and the Meta Conversions API to measure how well our advertising on Meta's platforms, such as Facebook and Instagram, performs. This happens only with your permission, and you can withdraw it at any time.

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How to turn it on or off

• iPhone: We show Apple's tracking prompt. Meta receives data only if you choose "Allow". If you choose "Ask App Not to Track", Meta receives nothing, either from the app or from our servers. You can change your choice in iPhone Settings > Privacy & Security > Tracking.

• Android: The app asks for your permission before anything is sent to Meta. If you choose "Don't allow", Meta receives nothing, either from the app or from our servers. After you allow it, the Meta SDK also uses your device's advertising ID, which you can reset or delete in your phone's settings, under Privacy > Ads.

• In the app: You can turn advertising measurement on or off at any time in Settings > Privacy & Data > Ad tracking. When it is off, the app and our servers stop sending data to Meta, and the Meta data stored on your phone is cleared. Data Meta has already received is not deleted.

What Meta receives when advertising measurement is on
• These events: app install and app opens, sign up, start of a trial, opening the purchase screen, and your first paid subscription, including its price and currency. Subscription renewals are not sent.

• An anonymous identifier created by Meta, and your device's advertising identifier.

• Device data, such as device model, OS version, app version, language, time zone, and IP address.

• A SHA-256 hash of your email address, never the address itself. Meta can use this hash to match you to a Meta account.

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What Meta never receives

Meta does not receive our internal user ID, your name, your email address in readable form, call audio or transcripts, the text of your quests and subtasks, your emotions or mood, or AI responses.

You can read more in Meta's Privacy Policy (https://www.facebook.com/privacy/policy/).

Purchases in the app are made through Google Play on Android and Apple In-App Purchase on iOS. Google or Apple processes your payment, and we never see your card details.

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We receive information about your purchase, such as the product, subscription status, dates, and a transaction identifier. We use it to give you access to what you bought. You can manage or cancel a subscription in your Google Play or Apple account.

• Consent: By using the app, you agree to this policy and consent to the data collection needed to provide the app. Advertising measurement is described separately in Section 4, including how to turn it off.

• Access & Correction: You can request access to your data or ask us to correct or delete it.

• Opt-Out: You can delete your data at any time within the app settings. You can turn off advertising measurement as described in Section 4.

• Data Deletion: You can request deletion of your data, and we will comply within a reasonable timeframe.

• We do not sell your data.

• Data may be shared with trusted third-party service providers (like AI API services) only with your explicit consent.

• We use Google Firebase for analytics and crash reporting (Section 3). Meta receives data for advertising measurement as described in Section 4. Google and Apple process your purchases (Section 5).

• We implement security measures (encryption, secure servers) to protect your data.

• Data is stored securely and deleted once no longer needed or upon your request.

• We retain data only as long as necessary for the purposes outlined in this policy.

• User-level analytics data in Google Analytics is kept for up to 14 months.

• By installing and using Nowlii, you agree to this privacy policy. Advertising measurement is described in Section 4, including how to turn it off.

• You acknowledge that you have read and understood your rights regarding your data.

For questions or concerns regarding your privacy, contact us at:

NOWLII INC, 8 The Green, Ste A, Dover, DE 19901, United States

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hello@nowlii.com